The market of digital signage is already big, and growing ever so steady. And with it does the necessity to stay in full control of the devices at any time anywhere.
Back in 1984, Philips installed the first video wall, otherwise known as digital signage.
To put this into an up to date context, the market was valued at 16.88 billion US dollars in 2015 by marketsandmarkets and is expected to reach 27.34 billion by 2022.
And that growth just completely makes sense in a world that shifts more and more to digital approaches in every area of life.
Furthermore, according to Philips, the future of digital signage is most likely cloud-based and much more global installations.
So what are we talking about here exactly and what is digital signage presently capable of?
Digital signage displays advertisement, maps, or travelling information, among others publicly on screens.
Opposed to their analogue counterparts, it is much more flexible, can display videos and even be interactive.
Take for example a display showing the map of a shopping mall. People can find their destination much easier on an interactive solution by typing in the store they want to visit, than they ever could on a static printed – and maybe outdated – map.
But the displays are also used to provide more urgent information, such as flight departures. Since these contents have been present on screens in everyday life for a long time, it’s safe to say everyone is aware how important reliable functioning of them really is.
The bottom line is that while digital signage offers that great deal of flexibility and capabilities, it is also important for owners to always stay in full control of it at any time and from anywhere.
The ability to log into the screens to solve problems as quickly as possible is indispensable, especially if your displays provide vital information 24/7.
Why Philips Decided for TeamViewer
Just recently, Philips and TeamViewer established a collaboration.
All Philips digital signage screens will have the TeamViewer Host module integrated for Philips to have cost efficient, immediate and total control over their screens.
Both companies demonstrated the first results from the new partnership at ISE2017.
But why don’t you see for yourself?
The TeamViewer Host module now allows to remotely access Philips’ screens from virtually anywhere.
It is not only possible to change the content the screen displays, but also to troubleshoot it and change all the settings of the respective device to your hearts content.
A Growing Digital Signage Market
As always, the vast growth of a market also poses challenges to both manufacturers and users.
In many cases, the observer is forced to rely on the accuracy and functioning of the displayed contents.
That’s why, along with the exploding numbers of devices, the ability to fully control all of them is all the more important to display the right information on the right screen at the right time.
Luckily, we can say that Philips and TeamViewer will actively work on overcoming future challenges in collaboration.